In relation to my technology distributing films to users via online or the delivery of physical DVD’s and Blu-Ray to customers, this is a form of a distribution channel itself. There are plenty of films that have made it not only to the big screen, but to store shelves as figurines, board games and games on consoles; computers or apps on devices just by being shown at the cinemas and most likely its high popularity. As an example, before the various film adaptations, the widely popular Batman was a comic book hero that gave a backstory insight to the much loved dark knight. This built up a large fan-base when he was played by Adam West on a television series in the 1960’s. Batman was a broadly recognised character and superhero by the time the movie came to cinemas. From there it proceeded to many distribution channels like Lego, figurines, masks, games both console and device applications; the list is endless. This created a long lasting recognition where the symbol is so well known today, it’s as recognised if not more than McDonalds. People wear it on their shirts, jumpers and hats; an instant legend throughout the decades. However, it isn’t just about the character that engrosses people it is the fictional world in which he lives and fights crime. As Jenkins points out “We are drawn to master what can be known about a world which always expands beyond our grasp” (Jenkins, 2014). Hence why movie adaptations like Batman vs Superman is highly talked about; two major superheroes fighting together in a ficitonal world we can only dream of being in excites us.
Jenkins, H. (2014). Transmedia Storytelling 101. [online] Henryjenkins.org. Available at: http://henryjenkins.org/2007/03/transmedia_storytelling_101.html [Accessed 18 May. 2014].
It’s time to reflect on my experience so far of BCM110 and so far it has been great. I’ve learnt a lot about media (with still so much more to learn), I’ve tackled the confusing navigation of WordPress, I am now an addicted tweeter (also thanks to BCM112) and I’m also a happy university student with some new friends helping me along the way.
The past six weeks have disappeared in the blink of an eye. I remember coming to my first lecture and being late as I couldn’t find parking before class. I enjoy each lecture our professor Sue Turnbull presents, so here, I want to say thank you to Sue and our tutors for making each lesson a memorable one and helping us get the most out of each week.
I never gave much thought into some of the topics raised throughout these six weeks and I’ve found it quite interesting to learn about, from the ‘media effects model’, semiotics and the way different people interpret the connotation or denotation, media ownership and why it matters who ‘controls’ the media, and the mediated public sphere, just to name a few. After each weekly blog post, as draining as I thought it had been, I have found that it has helped me understand the subject more in depth. Although in the lecture I understood everything said, I sometimes had trouble putting it on paper – or in this case, Word documents. I didn’t know how to start it or how to express myself as an individual but I found the more practice I had through the growing weeks, it got a little easier.
Now upon reflection, I have realised my weaknesses and can continue to practice my writing skills and put pen to paper or fingers to keyboard with a little more ease. I am still developing who I am through my style of writing but in doing these activities, I’m one step closer to the finish line.
As we move from the more traditional ways we receive news and information alike, the growing use of technology and online norm are sacrificing how we perceive journalism and put its future on a redundant tight rope. Anyone with a smartphone can record an incident they witness out on the street and become instant journalists by blogging about it or sharing it online. Channel Ten have a participatory television program called Ten Eyewitness News where anyone can send in clips of what they’ve witnessed which have a chance to be featured on the news. News is also user generated through online blogging and websites like Wikipedia. Sites like this not only veil over more academic sources of information, but oversee the true value and code of ethics journalists live by. News is also user generated through online blogging and websites like Wikipedia. Sites like this not only veil over more academic sources of information, but oversee the true value and code of ethics journalists live by. Citizen journalism can also be the only way in which someone can get their message across, especially with the power of participation. This is seen through the Egypt revolution of 2011 where hashtags January 25 and Egypt were trending.
Can of Worms. “Is it ok to spy on your teenager online?” Green seat means the guest speaker says yes.
The public sphere according to Alan McKee is “a metaphorical term that’s used to describe the virtual space where people can interact” (McKee, 2014). The mediated public sphere however, is a place where people may come together to discuss between each other topics central to their exposure within the media and its marketing. With this in mind, we turn to a ‘popular’ television show called Can of Worms by the Ten Network as an example of the mediated public sphere that provokes discussion on issues of personal, moral and ethical behaviour.
Can of Worms contributes to debate with its confrontational questions asking for responses that are challenging to answer but are in relation to the matters our society face today. Much like television show Q and A, both are a mediated public sphere provided by national broadcasters. We can use this image above as a source for a typical question raised within Can of Worms in which it is seen that personal values, ethical and moral boundaries are questioned to what is acceptable.
Can of Worms is a show that asks thought provoking questions to a wide age group but relies on spectacle to incite a combination of issues including moral, domestic, emotional and personal matters that concern society. It has audience and guest speaker interaction as well as social media participation and polls. They might not talk about last week’s episode of Game of Thrones or what they thought about the ‘Red Wedding’, something you would see on the social media platforms, but controversial topics are raised from something in our everyday lives, like “Is it ok to spy on your teenager online?”, to something more sensitive such as “Is it wrong to tell your kids there is no God?”.
For a more serious look into a Can of Worms question, watch this:
Can of Worms: “Is it wrong to tell your kids there is no God?”
Can of Worms is it wrong to tell kids there is no god – YouTube. 2014. Can of Worms is it wrong to tell kids there is no god – YouTube. [ONLINE] Available at: https://www.youtube.com/watch?v=uW4beYRDTHk. [Accessed 05 April 2014].
TVWrap, (2011), Can of Worms [ONLINE]. Available at: http://tvwrap.files.wordpress.com/2011/07/can-of-worms.png [Accessed 05 April 14].
How often do you go to your local video store? That is, assuming you have local store nearby. The age of the VHS is long gone replacing it with DVD’s, Blu-Ray and online streaming through a range of media devices like smart phones, tablets and gaming consoles. The 21st century is a digital age with demands from technology to be ‘bigger and better’ with more memory, bigger screen, better multitasking and a faster CPU. We want it now and we want it conveniently. In this digital age, Quickflix is a step towards the future convergence of movie rentals and online streaming.
Blockbuster, Video Ezy and Civic Video are common names to the movie rental scene but now new names are emerging to keep up with the shift in technology and audience. Within Australia, names like Quickflix and Foxtel Presto are two streaming subscription services. Multimedia platforms like Google Play and iTunes are also likely competitors. These services are all contending for the same audience that has shifted from physical hard copies to digital codes.
Netflix has already taken over the USA with its services of online streaming and in the near future it can be predicted that Australia will be taken over by online streaming too, as we are heavily influenced by America just a step behind.